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We understand the power of merging words and imagery — of telling a story.

That's why we direct narratives in everything from travel to fashion to social justice and even food.


We discover you, ascertain key messages, strategize, design — with a few laughs in the mix, too.

So, are you ready to co-create?

Haybale Queens! #fallvibes

Down-to-Earth Origins

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It all started with Lennette Abad, a free-form-loc’d 20-something living in an artist warehouse in Baltimore, Maryland. She dreamt of breaking free from the oppressive 9 to 5 culture and creating an entity that employed creatives to do what they love — making things look, feel, and sound beautiful. 


Lennette hoped that this venture would allow her and the creatives she employed to work from anywhere in the world. 


Our Process is Organic


Deep listening to capture your essence in the experiences we


Diving into your world with questions, vision, and expertise —plotting the course, if you will.


Flow into a groove by breathing your essence into every aspect of our work together. 

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